So here we are. So much for post-COVID. With numbers soaring, the media screaming recession and many schools and universities not opening in the fall, it seems the end to this madness is not in sight afterall.

Onward. 

We’re too busy to pay attention to the media hysteria. We have businesses to run, clients to serve, new projects to launch, supply chain issues to solve, staffing challenges to sort and consumer demand to reignite.

The way I see it every business has three options . . .

COVID. I know you’re sick and tired of reading about it. I certainly am. The media have had a field day spreading doom and fear like a suffocating blanket over the world. Nevertheless I strongly believe that COVID is an incredible opportunity for all of us - if we choose it.

You see I think of COVID like the "Sorting Hat” in Harry Potter - the magical Wizard’s hat that quickly sorts new students into different houses. Every business, and every employee will be “sorted” thanks to COVID - into success or failure. The very good will rise …